Finally the show ends. But many people continue to work. Someone disassembles stands; others are driving vans directly back home; still others think of the next edition of Fuori Salone. But one thing is for sure: ideas & partnerships arise during the Milano Design Week.
Just a couple of hours before the official opening of Fuori Salone, former factories and workshops of the Naviglio Neighborhood were swarming with people working hard to maintain the scheduled time. Inside those old walls, behind those high windows, a new generation of workers reinvigorates Milano’s working tradition. Without them there would be no show!
PRIMO 2015 is a Federico Ramponi & Matteo Ceschi’s experimental photo project which aims to tell Fuori Salone activities. The project focuses on all the side activities which begin and end in the Fuori Salone week. People, locations, and meetings, seen through b&w shots (taken following the mood of the 1979 Specials’ debut LP) in three different episodes: Work in progress, the frantic day before the opening; Opening, The Day; Day Seven, the day after.
Follow PRIMO 2015 on http://www.federicoramponi.com
Enjoy it! Federico Ramponi (creative designer) & Matteo Ceschi (photographer)